A well-known, international, shipper of consumer goods asked VTM how they could simplify their analytics and get better visibility into their freight data. Seeking a new partner after an engagement with one of the largest freight audit & payment providers, this shipper knew they needed better visibility into their spend and data, but were not making any progress with their current partner when asking for anything more advanced than a list of payments by carrier.
Further complicating their challenges was an analytics roadmap that called for many data sources to be integrated to produce a single set of metrics and KPIs. Their roadmap also came with a challenging timeline requiring flexibility and multiple iterations to gain alignment across multiple stakeholder groups.
In an increasingly data-driven environment, they were facing several key challenges that better access to their freight data helped address: